THE CHALLENGE A family owned small business needed branding to differentiate their product in the crowded hot sauce market. THE SOLUTION Capturing the carefree spirit of the head chef, I provided several logo designs from which to choose from. Th
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This logo features dual meaning that engages the eye. It captures the feel of the rugged outdoors with a simple approach by incorporating the letters ‘N’ as a mountain and ‘Z’ as a river.
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THE CHALLENGE Private labels are no longer associated strictly with value oriented price points. Create an upscale brand identity that is competitive with national brands. THE SOLUTION Combining a vintage motif with contemporary typography, this
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